Cellular
As cellular experts, we already have extensive in-house experience: what more can Red-M offer us?
In an environment as dynamic, competitive and unpredictable as the mobile communications industry, network operators must maintain and improve efficiencies just to keep pace in a demanding consumer-centric environment.
Red-M has over a decade of experience in helping network operators, service providers and equipment manufacturers with the strategic auditing, design, implementation and management of high-quality wireless communications solutions. It is because of our independent status, technical knowledge, expertise, and unique, patented network design and optimisation technologies that Red-M has become the provider of choice in the cellular industry.
Build customer loyalty and reduce churn
Red-M paves the way for faster connectivity, higher capacity and more advanced applications by offering advanced multi-spectrum design, implementation and management services that support multiple technologies and applications.
Red-M solutions
Red-M combines state-of-the art equipment and quality processes with the use of analysis, testing, measurement techniques and field surveys. The bespoke solutions, and technology-focused management of projects implemented by Red-M, ensure network operators, and service providers maintain optimised levels of performance and generate maximum revenue from their networks.
Unique, patented design and optimisation technologies, Red-Predict™, MbP™ (Measurement-based Prediction) and SmartPlan™, developed in-house by Red-M, provide performance critical information.
Red-M offers a range of solutions for operators and providers in the cellular industry, such as:
- Network Dimensioning
- Benchmarking
- Site Footprint
- Drive Testing
- In-Building Design & Implementation
- Outdoor Design & Implementation
- Network Roll-Out
- Temporary Sites
- Network Optimisation
- Propagation Model Calibration
- Visual and Radio Surveys
- EM Exposure Testing
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For further information, email info@red-m.com or call +44 (0) 1403 211100
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Lead Story: Maximising revenue generation
Red-M applied SmartPlan to a test scenario for UMTS deployment. The coverage target for the UMTS test network was set at 95%, of which three different designs achieved this result, based on separate KPI structures. The results included an explicit cost/benefit trade-off, providing a basis for informed decision-making rather than relying on time-consuming manual methods. The selected area was a 20km square in West London, containing the prestigious locations of Westminster, Marylebone, Chelsea and Battersea. This area was selected because of its high significance to operators in terms of revenue generation and from a planning point of view because of the presence of diverse clutter categories (dense urban, urban, suburban, parks etc) allowing the tool to perform in a mixed radio environment.
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